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International Business Essentials
Business - Lisa Power

International Business Essentials You Always Wanted to Know

International Business Essentials You Always Wanted to Know is a beginner-friendly guide that introduces the fundamentals of conducting business in the global marketplace. The book explains essential concepts such as international trade, global market entry strategies, cultural intelligence, foreign exchange, tariffs, and risk management in a clear and practical manner. With real-world frameworks and actionable insights, it helps students, entrepreneurs, and professionals understand the financial, economic, political, and cultural factors that influence international business, enabling them to make informed decisions and succeed in an increasingly interconnected world.

Product Details
Language : English
Item Weight : 295 g
Net Quantity : 1 Count
Print Length : 252 pages
Generic Name : Book
Cover Type : Paperback
Dimensions : 13.97 x 1.45 x 21.59 cm
₹499.00

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